Love Your Job ~ Hiring Insights from Stone Brewing’s Sales Leaders

by Ken Schmitt and Vicky Willenberg

Do what you love, and you’ll never work another day in your life.

Ideally, we start our day with a healthy breakfast before heading to our dream job, earning enough to pay our bills. We might even have a bit left. This is not the case for the majority of working Americans.

According to Gallup’s State of the American Workplace, “6% of employees are actively disengaged — they are miserable in the workplace and destroy what the most engaged employees build. The remaining 51% of employees are not engaged — they’re just there.” If you’ve ever worked alongside that 6%, you know how quickly that one bad apple can spoil the bunch.

43% of American employees have discovered how to stay engaged at work and even love their jobs.

Passion. Experts and managers identify ‘passion’ as the key to making their careers successful and enjoyable. Some have passion for their role, the organization’s mission, or its culture. It’s simple, invest more than your time, love what you do and reach your professional goals.

 Your hobby can be your job!

If you love craft beer and you’re ready to make it more than a hobby or way to spend your weekends, what should you do? Todd Karnig, Vice President Sales for Stone Brewing Company has some ideas for Sales in Craft Brewing.


Love beer, love your job

Jobs in the craft beer industry are booming!

The blooming culture of beer enthusiasts are making a living out of their passion.  While jobs in the beer industry won’t be found on Forbes’ 20 Fastest Growing Jobs in America, their numbers are impressive: small independent brewers are seeing a significant increase in the number of operating breweries (they account for 99% of the operating breweries in the U.S.) and provided 129,000 new jobs between 2015-2016.

(Click here for a nifty infographic of Small & Independent U.S. Craft Brewers Growth in the Beer Category.)

Experienced Craft Brewing professionals agree, finding employment in their industry is like finding employment in any industry. Loving the product does not make you an expert – you have to be willing to learn and your way up, usually from the bottom.

For more information about getting a job in the beer industry, check out this great article by Christopher Barnes.

Download your copy of Love Your Job ~ Hiring Insights from Stone Brewing’s Sales Leader

About the Authors

Ken Schmitt is the CEO and Founder of TurningPoint Executive Search and the Sales & Marketing Leadership Alliance. Specializing in placing sales, marketing and operations professionals across the country, Ken’s 20 years of recruiting experience have equipped him with the knowledge to serve as a thought partner to his clients for all recruiting, hiring and human capital-related initiatives. Ken sits on the board of Junior Achievement, the American Marketing Association, the San Diego HR Roundtable and is an Advisory Board Member for San Diego Sports Innovators (SDSI).

Vicky Willenberg has served as the Social Media Manager for TurningPoint since 2011. In 2014, she was elevated to Digital Marketing Manager, broadening her participation across all things digital for the firm. A former teacher with a Masters in Education, Vicky is an active and published blogger at The Pursuit of Normal and a marketing professional. She has her finger on the pulse of the latest trends in the recruiting, hiring and leadership sectors.

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