By Rob Swette, Managing Partner, Sales Growth Associates | Sandler Training Brian, an inside sales rep, spent too much of his time chasing deals that ended up going nowhere. He knew it; his sales manager Francine knew it. Late one Friday afternoon, [...]
by Ken Schmitt and Vicky Willenberg SOCIAL NETWORKS HAVE LEFT US WITH A WHOLE LOT OF “NETWORKING” AND VERY LITTLE SOCIALIZING. I miss the old days of social networking- scheduling time to meet someone in person to share a meal, play some golf, maybe have [...]
By Rob Swette, Managing Partner, Sales Growth Associates | Sandler Training Mike’s list of “active” prospects was always long and detailed, and he was sure everyone knew this during his team’s sales meetings. But when his manager Jacqueline did a little [...]
By Christian Valdez, CEO, Traffic Roots As much as the cannabis industry doesn’t agree, the world sees recreational of marijuana as a vice. This puts it in the same category of other vices like tobacco, alcohol, and pornography when it comes to public [...]
By Rob Swette, Managing Partner, Sales Growth Associates | Sandler Training Leo, a new sales hire, was having a hard time making quota. He asked his colleague Sam for some help. Sam asked, “Can I sit in on your next presentation?” “Sure,” said Leo. “You [...]
by Ken Schmitt and Vicky Willenberg Target Marketing. Shotgun Marketing. Tent-Pole Marketing. Every high-quality business development strategy includes a well-developed marketing strategy. In today’s market, sales and marketing must work hand in hand if [...]
